Tet holiday is coming soon in Vietnam! As a seller on e-commerce platforms like Shopee or Lazada, this is one of the biggest sales periods of the year. But with the huge sales spike comes preparation.
Here are 3 key things sellers need to do before Tet to make the most of this holiday season:
1. Prepare your inventory
More sales means you'll need more products in stock.
Take stock of current inventory levels for your top selling items. Calculate how much extra you'll need to meet demand based on last year's Tet sales.
Place orders with your suppliers early. Delivery times slow down before Tet as many suppliers also close for the holidays.
Allow extra time for your new inventory to arrive, just in case there are delays.
The last thing you want is to run out of your hottest products right before the sales peak!
2. Optimize your listings
With so much competition during the Tet rush, your listings need to stand out!
Refresh your titles and descriptions. Include relevant Tet keywords like "Tết", "quà tặng Tết", etc.
Update pricing. You may need to adjust prices due to order volumes and margins.
Add special Tet badges or banners to your listings to attract buyers looking specifically for holiday gifts and decorations.
Improve listing photos. Add lifestyle images of your products in festive holiday settings or as wrapped gifts.
Optimized listings will get you more visibility in Tet shopping searches.
3. Prepare for peak order volumes
Order volumes will likely double or triple over Tet. Make sure you're ready to handle the spike in sales and shipments!
Expand your fulfillment capacity. Hire extra temporary staff or outsource fulfillment and shipping.
Refine order processing workflows. Document procedures so temporary staff can get up to speed quickly.
Set up automated order status updates and shipping notifications. This will reduce customer inquiries when order volumes are high.
Offer festive gift wrapping and packaging to delight customers during this special holiday.
With the right preparations, you can deliver excellent service even at peak order volumes!
The Tet holiday shopping frenzy will be here before you know it. Get your business ready now by following these tips, and you can look forward to record sales and happy customers this season!
Wishing you a prosperous Year of the Dragon in 2024! For more tips on growing your e-commerce business, visit our blog.
Let us help take your e-commerce business to the next level! Contact Ecomax today.