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Shopee Live Xtra: A Breakthrough for Livestream Sales?

July 11, 2024 by
Shopee Live Xtra: A Breakthrough for Livestream Sales?
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1. What is Shopee Live Xtra?

Shopee Live Xtra is an exclusive service package from Shopee designed to help sellers attract viewers and increase their livestream sales effectively. This package provides exclusive Livestream vouchers offering a 50% discount on orders starting from 0 VND, quickly enticing buyers to "seal the deal."

Buyers purchasing from Shops participating in Live Xtra gain access to more attractive vouchers with higher discount values compared to regular Livestream vouchers.

In summary: Live Xtra is not just a tool to attract customers but also enhances the shopping experience during live streams.

2. Benefits of Joining Shopee Live Xtra

By joining Shopee Live Xtra, sellers receive the following benefits:

  • Attractive Vouchers: Buyers receive a 50% discount voucher on orders starting from 0 VND when purchasing from Shops involved in Live Xtra.
  • Exclusive Vouchers: Live Xtra vouchers offer higher discount values compared to regular Livestream vouchers.
  • Enhanced Customer Reach: Shopee helps increase livestream views, enabling Shops to reach more potential customers.
  • Continuous Voucher Updates: Vouchers are added daily at 0H, 12H, and 20H, with increased frequencies during campaign days (double days, 15th, and 25th of each month).

Note:

  • Discount codes are only applicable for orders purchased directly from the Livestream or added to the cart from the list of Shops participating in Live Xtra during the livestream session.

In summary: Shopee Live Xtra is a comprehensive solution that helps sellers increase sales and optimize their selling efficiency on Shopee Live.

3. Evaluation of Shopee Live Xtra: Should You Use It?

Advantages:

  • Increased Visibility: Shopee helps boost livestream views, allowing products to reach more customers.
  • Higher Conversion Rates: Attractive discount vouchers encourage viewers to "seal the deal" quickly, increasing order conversion rates.
  • Effective Competition: Exclusive vouchers make Shops stand out from competitors, drawing buyers' attention.
  • Easy Management: Vouchers are automatically updated, making it easier for Shops to manage and track efficiency.

Disadvantages:

  • Service Fees: Shops must pay a 3% service fee for each product sold via the Livestream channel.
  • Participation Conditions: Shops need to maintain a Star Quat Point below 6 and comply with Shopee's regulations.

Conclusion

Shopee Live Xtra is a valuable service package for sellers looking to boost their sales on Shopee Live. However, Shops should carefully consider the costs and participation conditions before registering.

Advice:

To maximize the effectiveness of Shopee Live Xtra, sellers should:

  • Plan Engaging Livestream Content: Attract viewers from the very first moments.
  • Interact with Viewers: Answer questions, create closeness, and build trust.
  • Run Shopee Live Ads: Reach a broader audience of potential customers.

Need Operational and Shop Development Support?

Ecomax - A leading and reputable unit in e-commerce consulting and solutions, accompanies you to achieve success on Shopee.

Our Services:

  • Effective Shopee Business Strategy Consulting: Build strategic plans tailored to each industry and business goal.
  • Optimize Shops to Attract Potential Customers: Increase traffic, improve conversion rates, and boost sales.
  • Professional Shop Operation Management: Save time and effort, allowing you to focus on business development.
  • Train Professional Staff: Enhance the ability to manage and operate shops effectively.

Contact Ecomax now for a free consultation!

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